A Dream in Motion
caravan boutique
Caravan is a colorful, joy-filled boutique built on the belief that getting dressed should feel like a celebration.
Founded in downtown Amesbury, Caravan is a destination for women who love beauty, creativity, and pieces with soul. Inside you’ll find a carefully curated mix of vibrant clothing, artisan jewelry, small-batch perfumes, vintage treasures, and objects we simply couldn’t live without. Every item is chosen with intention—favoring independent designers, thoughtful craftsmanship, and pieces that feel expressive, effortless, and a little bit magical.
At Caravan, we believe style isn’t about trends or perfection. It’s about helping women feel incredible in the bodies and lives they have right now. Our mission is to style women for the life they’re living today—celebrating individuality, color, confidence, and the freedom to dress in a way that feels entirely your own.
But Caravan has always been about more than what’s on the racks. It’s a place where community gathers—where friendships are made in the dressing room, where events bring people together, and where creativity and connection live side by side.
Think of Caravan as part boutique, part creative clubhouse, and part treasure hunt.
A place filled with color, character, and Big Love.
The Vision. The Vibe. The Village.
meet our team
At Caravan, our team is more than a staff—it’s a circle of stylists, makers, and dreamers who bring the shop to life every day. From helping you find the perfect layered necklace to guiding you through a private Styling Room session, we’re here to make getting dressed feel easy, expressive, and fun. Each of us shares a love for beautiful things with soul, and together we keep Caravan’s vibe welcoming, playful, and a little bit magical.
Founder, Caravan • Creative Director, HUM+BEE
jen silver
I’m Jen—founder of Caravan, our downtown Amesbury boutique known for flowing silhouettes, layered jewelry, and signature scents, and creative director of HUM+BEE, my in-house studio for hand-dyed clothing, sculptural jewelry, and small-batch objects with soul. I curate and make pieces meant to be lived in—color you can feel, jewelry with presence, scents that hold memory—always guided by one north star: style for the body you have today.
I created The Styling Room as a private, by-appointment experience (or a party with friends) so getting dressed feels intentional, playful, and deeply personal. Beyond the rack, Caravan is rooted in community—Amesbury is my heart. I’ve organized downtown events like ROMP, shared a Local’s Guide to Amesbury, and I’m a co-founder/board member of The Center: Art + Community, where creativity and access meet.
HUM+BEE is where my studio side lives: small batches, hand-dyyed color stories, and collaborations I love—like our quilted jackets with Old Friend Goods and signature fragrances created with Native Candle (hello Smoke Show, Sacred Ritual, and Earth + Ember). Inside Caravan, you’ll find a mix of hand-made pieces, favorite brands, and seasonal drops, all chosen for ease, longevity, and that little spark that makes you feel more like yourself.
I believe shopping should feel welcoming and joyful—come wander, ask questions, try things your way, and leave feeling like yourself (just a little brighter).
Master Stylist & Vibe Curator
kate redgate
On the Caravan floor since 2021, Kate is our master stylist with a gift for making people feel instantly at ease—and effortlessly cool. Off hours, she’s an acclaimed singer-songwriter and electric live performer with a loyal following, and that stage-to-street sensibility shows up in her pulls: polished, intentional, never boring. She treats every appointment like a collaboration, blending fit knowledge, proportion play, and a little edge to build looks that move with real life. When she’s not styling or on stage, she’s with her pup, Slim Shady—equal parts sidekick and scene-stealer. Artistry, energy, big-hearted spirit: that’s Kate, and it’s a big part of the Caravan magic.
Styling Associate & calm energy guru
MAria gottwald
Maria is one of the steady hearts behind Caravan — bringing humor, warmth, creativity, and a calm focus to even the busiest days in the shop. Whether she’s helping customers feel at home, refreshing the floor, packing orders, styling looks, or jumping into the beautiful chaos of an event day, she somehow makes everything feel effortless.
Sweet, hilarious, grounded, and endlessly dependable, Maria has a way of making both the team and our customers feel comfortable the moment they walk through the door. Caravan truly wouldn’t be the same without her.
Styling Associate & Shop Sunshine
zoe shine
Since 2021, Zoe has brought impeccable personal style, a sharp eye for detail, and a warm, professional presence to the floor every day. She keeps the vibe light and playful—welcoming guests, sparking easy styling ideas, and filling the shop with feel-good energy. Endlessly funny and quick-witted, she turns casual hellos into laugh-out-loud moments and makes everyone feel at home. Kind, reliable, and endlessly thoughtful, she’s a true gem of the team. Fun fact: she’s Jen Silver’s niece—and one of our favorite humans for very good reason.
Shop Dog & Chief Greeter
murphy elizabeth
Murphy is the fluffy wagging heartbeat of Caravan—first at the door, last to clock out, and always on vibe control. You’ll catch her welcoming guests like old friends, doing sunshine naps between racks, and offering unsolicited but highly effective morale boosts. Her specialties include tail-wag hellos, soulful head tilts, and posing for impromptu photos like a seasoned pro.
Murphy's also our unofficial Style Party hype squad and Keeper of Good Energy—spreading Big Love one wag at a time. Compensation is simple and non-negotiable: belly rubs, ear scritches, and the occasional treat.
the fuller building
caravan's new home
Caravan has found its home inside the historic Fuller Building in downtown Amesbury. This beautiful, light-filled space gives our colorful boutique room to breathe—filled with flowing dresses, layered jewelry, artisan goods, and the soulful pieces you’ve come to love.
Surrounded by thoughtfully curated vintage furnishings from Salvage Modern, the shop feels less like a store and more like a creative living room—an inviting place to wander, discover something unexpected, and soak in the good energy.
Caravan at the Fuller Building is a place to find something special, connect with friends, and experience the vibrant world of Caravan in a space as inspiring as the pieces inside it.
visit Amesbury
Make a day of it. Wander our brick-and-mill downtown, pop into indie shops, and follow the murals through Market Square to riverside views. Grab a coffee, linger over something delicious, and catch a pop-up or live set if you stumble on one—there’s always a little magic happening here. Amesbury is our heart: artists, neighbors, and small businesses showing up for each other. Start at Caravan, pick up our Local’s Guide, and explore at your own pace—you’ll leave feeling a little brighter.
our in-house studio
hum+bee
HUM+BEE is our studio line inside Caravan—hand-dyed apparel, heirloom-leaning quilted jackets with Old Friend Goods, stack-worthy jewelry, and studio-made bags and small goods. Our signature scent is Smoke Show, a solid perfume created with Native Candle; Alanna at Native Candle also hand-pours our small-batch candles to match the vibe. We release limited prints and intimate sculpture—pieces with soul, color, and that easy, lived-in feel. We love to collaborate—think ROMP earrings with Amy Vander-Els and prints for the Big Love drop—and we make everything in thoughtful runs designed to layer, last, and feel like you.
Featured collection
HUM+BEE
Let’s Create Something Bonkers Together
Reach out
Caravan thrives on connection—collaborations, creative sparks, and community. From makers and dreamers to fellow small businesses, we love building partnerships that feel soulful, unexpected, and a little bit bonkers. If you’ve got an idea, let’s dream it up.